Our strategic toolbox
A shared language for direction, focus and next steps.
STRATEGI - TOOLS
Changery Grid & Business Model Canvas
To create clear direction and better decisions, we combine two complementary models. Changery Grid gives an overview of your strategic situation. Business Model Canvas turns that overview into concrete choices and action.
Business Model Canvas - AI-supported
Your business model in one view
Business Model Canvas (BMC) is used to describe, design and develop a company’s business model(s). The model consists of nine building blocks that give an overview of how a company creates, delivers and develops value across the value chain. We use an AI version of BMC that makes it possible to test the business model for resilience, sustainability and digitalisation. The model was developed by Michael Wilkens and PinPointers.
Sharpens focus and priorities
Business Model Canvas makes it easy to see what drives the business, what holds it back, and where new opportunities lie. It creates a shared language for the leadership team so decisions on target groups, offerings, investments and partnerships become more focused, data-driven and action-oriented.
Business Model Canvas
Value proposition is the core of the business: the clear promise of the difference you create for the customer. A strong value proposition makes customers choose you – and stay with you.
Revenue streams show where and how the business makes its money. They make it clear what actually drives the economics, and where new opportunities arise.
Channels are the bridge between you and your customers. This is where your promise becomes visible, accessible and delivered in the way that creates the most value for the customer.
Tre byggesten der er med til at definere din forretning
The starting point for sharper decisions and stronger models.
“The best business model is one everyone can see, understand and improve.”
Our digital business development solution.
Business Model Canvas - AI-supported
Create. Assess. Rethink. Repeat.
A whole new way of thinking about business development
Business Model Canvas - AI-supported
A business development platform powered by artificial intelligence
Automated stress test of your business model
AI-driven improvement suggestions for your business model
Digital Business Model Mapping Assistant
Frictionless collaboration, sharing and interactive tool
Save, print & export
Experience the platform in action
CHANGERY GRID - AI-understøttet
A strategic overview that makes complex choices easier
Changery Grid is used for an external environment analysis that maps the company’s strategic position and key market parameters in relation to its financial performance. The company’s position is plotted in the Changery Grid and supported by a 4–6 page report outlining challenges, opportunities and recommended focus areas. The analysis can be used on its own or as the starting point for a strategy process together with the Business Model Canvas. We have developed an AI model that makes it possible to analyse large data sets on the company’s market in a short time.
External complexity meets strategic pressure
Changery Grid has two dimensions: internal strategic friction and external complexity. The combination makes it easy to see where the company is under pressure, where there is untapped potential, and where the strategic landscape is changing fastest.
Clarity on position, pressure and potential
The result is a clear placement in a 3×3 strategic landscape that shows whether the company operates in a stable, challenged or overloaded market – and what this means concretely for the leadership agenda. This makes subsequent discussions about direction, investments and pace more focused and fact-based.
Typologies in Changery Grid
Changery Grid divides the business into one of nine grids, each representing a typology – a specific combination of internal strategic friction and external complexity. This makes it easier to see where the company is robust, where it is overloaded, and where there is untapped potential.
Three examples of grids:
Stability in a standstill
Strategically overloaded
Hidden overload
Stable operations and stagnant growth, with a risk of falling into a comfort trap and reacting too late to market changes.
High growth under strong external pressure, where the volume of initiatives strains structures and margins and calls for stronger governance.
High growth and many initiatives under significant external pressure challenge structures and margins and require reinforced governance before further scaling.
From insight to next steps
We combine our Changery Grid and Business Model Canvas in a focused leadership workshop. In just a few hours, you gain a shared view of position, pressure and business model – and turn it into clear priorities, concrete decisions and a concise, sharp action plan for the next 6–12 months.
SAMSPIL
How the tools work together
Changery Grid provides clarity. Business Model Canvas turns clarity into action. Together they give a complete picture of where you are today and what you need to do next.
Flow
Changery Grid - Clarity
Business Model Canvas - Direction
Eksekvering - Execution
Changery Grid shows where pressure, potential and movement arise. The Canvas translates this into concrete choices about customers, value creation, processes, resources and finances. This creates a natural progression from analysis and insight to prioritisation and implementation.
Want to know more?
For further information on how Copenhagen Changery can support your strategy and growth, you are always welcome to contact us.
Co-founder & Partner
Thomas Vejlemand
+45 31 37 30 25